333 25th St E, Saskatoon, Saskatchewan S7K 0L4, Canada

(306) 241-6215

Roger Grona

Welcome to Roger Grona - C.E.O - Business Consultant - Investor - Partner


Roger Grona - Business Consultant - Investor - C.E.O

Roger Grona - Firebird Business Consulting Ltd. - Firebird Business Ventures - Saskatoon - Canada

Roger Grona - Business Consultant - Investor - C.E.O - Firebird Business Consulting / Ventures Ltd.

Roger is very proud of his Metis heritage. His ancestry is traced back to the 1700’s in the Red River Settlement. He is an Entrepreneur, Business Consultant, Investor and CEO. Roger is the Founder and CEO of Firebird Business Consulting Ltd. Founder, Business Partner and CEO of Firebird Business Ventures Ltd., Investor and Business Partner(ed) in Rethink and Diversify Securities Inc. Venture Market (online exempt market portal), Hall of Fame Coaching (HOF), Aslan Capital Saskatchewan Inc. and a very minor investor in Holmes Approved Homes. Roger is also a Chair for TEC Canada (The Executive Committee).

Starting off in media (on-air), working his way into management in construction in his early twenties and shortly after that he partnered with his brother Keith in Buffalo Bill’s Food Products Ltd. Roger was the CEO and was in charge of sales and business development. He grew Buffalo Bill’s Food Products substantially and in a short period of time, the product went from making a few pounds of formed buffalo jerky to making hundreds of pounds in a week and being carried in 180 stores.

Well, let’s just say they learned a hard lesson in product consistency. Their clients supported them throughout and even when they stopped operating. Roger and his brother went around to all the stores and offered a full refund. They wanted to know that they closed down on the best of terms. Roger closed down Buffalo Bill’s Food Products Ltd., not because he had to but because he needed to. He said he was burnt out. He learned a hard lesson in business, you can do all the right things in growing your sales but focusing on your top line isn’t good enough. In hind sight that was a good move as knowing what Roger knows now he would not have shut down. He didn’t have the fight in him. Now he has learned those are just obstacles, not deal breakers. After they closed down Buffalo Bill’s - Roger became infatuated with sustainability and growing businesses. He is proud of what they did and accomplished with Buffalo Bill’s and gave him the determination to become focused on operating good business models.

Roger went on and worked in Saskatchewan and Alberta oilfields (while living in Saskatchewan) working on Service Rigs, Drilling Rigs and as an Oilfield Battery Operator. As much as he enjoyed the many years on the oilfield, it was time to leave and pursue his dream of becoming a business consultant and entrepreneur.

Roger then spent 8 years Senior Media Marketing/Sales in Saskatchewan radio industry (CJWW, 92-9 the Bull, Rock 102, 104.9 the Wolf). For each station he developed a small list into a Senior Account list in a short period of time. In advertising he had the chance to work with almost every kind of business and industry, consulting on advertising, brand development, recruiting, and business growth.

After leaving radio Roger was recruited on many occasions to grow businesses for a few companies. 7 years Senior Sales Management (executive) experience that involved setting/planning profit based sales targets (writing and executing), set and met large sales quotas. He developed excellent media marketing plans that positioned different brands as the industry leaders. His other Senior Sales Management experience: recruited, mentored, and motivated sales teams and other departments. He prepared reports by collecting, analyzing and summarizing relevant market information. He has experience when companies go through growth and knows what to do to go the next stage of the business.

Firebird Business Consulting Ltd. was created as result of Roger consulting for businesses part time, finally his case load was demanding him to consult full time. He left his job and stepped into full time consulting and never looked back. Firebird Business Consulting Ltd.’s consulting expertise involves consulting on marketing, sales and business sustainability. Today, Firebird has successfully completed well over 100 projects ranging from Business Plans to Business Consulting resulting in happy clients reaching and achieving their desired goals (check out their reviews on Facebook and Google).

The team has grown to 6 business consultants. Services ranging from Business Plans, RFP’s, Grant Writing, Business Growth (Revenue and Sales Consulting), Marketing, Branding, Social Media Management, Social Media Training and Social Media Consulting, Process Improvement and Development, Online Strategies and SEO. The mission statement for Firebird Business Consulting Ltd. is to “commit and provide business owners a strategy to dominate and lead their industry for profitable growth”. Firebird Business Consulting Ltd. has an excellent track record business consulting (coaching) with business of all sizes from start-ups to 100+ million plus annual revenue.

Firebird Business Ventures Ltd. was created by 6 successful business owners that partnered together due to entrepreneurs requesting for their involvement in business opportunities. FBV (Firebird Business Ventures Ltd.) works with businesses to accelerate their growth and implement sound sustainability. They have a vast network that ranges from investors, business experts and other entrepreneurs in Saskatoon, Saskatchewan and beyond. For FBV it’s about partnering with the right people that desire growth for their business. FBV brings a vast knowledge of marketing, sales, business structuring, driving profits, raising capital, business strategies, business processes and all other aspects of business.

On a community level, Roger believes in giving back. He volunteers and has volunteered for quite a few organizations. In the past he has been on Warman Chamber of Commerce as a Director, Mentor for InBusiness (National Mentorship Program for Aboriginal Youth), Community and Referral Partner for Futurpreneur Canada, Guest Adviser for Square One and is currently President for the Indigenous Chamber of Commerce Saskatchewan as well as volunteering for other organizations. He believes in giving back as much as possible to these three areas of community involvement 1) Business 2) Youth 3) Aboriginal, First Nations and Metis.

Roger is always looking for opportunities that he can help with at a consulting level, investment or even a sweat equity stake. It’s really about partnering and investing with people and seeing if there’s a fit. Please contact Roger at 306-241-6215 or email roger@firebirdbusinessconsulting.ca for further information or to set up an appointment.

Specialties: Taking new, junior ,senior salespeople to the next level, branding and imaging, new and existing business development, team building, business consulting, negotiating, marketing, coaching, leadership, expert in rapport building and communications.

Roger says "nothing is better than having a good laugh, joking around and still getting things done." 

Community Involvement - Business Consulting - Investor

Firebird Business Consuting Ltd. - Roger Grona Volunteer Work Square One - ICCS - Futurpreneur

Volunteering - Community Involvement - Giving Back - Roger Grona - Firebird - Saskatoon - Sask.

Roger Grona believes it’s a business’s responsibility to give back to the community in a positive way financially and/or volunteering time in any way possible. Roger believes in a pay it forward mindset. This helps in so many ways. Financially it helps organizations and individuals from a cash flow perspective and it also helps alleviate the financial challenges that non-profits or organizations face on a daily basis. On the other end of the spectrum, he believes in helping out organizations where it can truly bring their expertise into play by volunteering time.

Roger Grona, Firebird Business Consulting Ltd. and Firebird Business Ventures Ltd. commits to these 3 areas of community involvement:

Business – this helps in creating a vision of sustainability in the community. Helping business owners avoid mistakes and create better planning methods helps business owners avoid some pitfalls that could set them back or put that business out of business.

Aboriginal - First Nations - Metis – Roger Grona (C.E.O) of Firebird Business Consulting Ltd. is Metis. He wants to make sure that Indigenous People - Metis - First Nations all have the same opportunities as everyone else in the community.

Kids - Children Programs – this is about our future. By Helping students and youth it shows the youth that people - mentors - community do care about their future. And we are there to help them set a great foundation through mentoring, donating time and money and contributing to a stronger future by becoming involved and showing good solid role models.

Firebird Business Consulting Ltd. has given back to the community in these ways:

  • (Chair - May 2018 - Dec. 2018) (Past Chair Jan. 2019 - Present) - Indigenous Chamber of Commerce Saskatchewan - ICCS - Mission Statement - "The Indigenous Chamber of Commerce of Saskatchewan (ICCS) is a membership driven organization that acts as a provincial hub for professionals, businesses owned and operated by, or employing Indigenous peoples." Established in 2018, Indigenous professionals in the Saskatchewan business landscape recognized the gaps with connecting Indigenous Businesses with each other in a Marketing, Procurement and Networking capacity. The Indigenous Chamber of Commerce of Saskatchewan created to act as a hub and resource for Indigenous business in the province of Saskatchewan.

  • In.Business: A National Mentorship Program for Indigenous Youth is the high school business mentorship program facilitated by the Purdy Crawford Chair in Aboriginal Business studies at Cape Breton University. Roger was involved Oct.2015 - May 2018

  • Guest Advisor – Square One - Saskatchewan's Business Resource Centre - Evaluate business plans and discuss revenue models for start-ups or people considering getting into business. Firebird Business Consulting volunteers in both the Regina and Saskatoon marketplace for Square One. Volunteering the time helps business owners in assessing business plans and discussing their business revenue model and projections.

  • Community and Referral Partner for Futurpreneur Canada. Futurepreneur Canada works with like-minded business development organizations we call community partners (CPs) to deliver programs to young entrepreneurs across Canada. With Firebird Business Consulting’s Team knowledge of the local economic landscape and connections in the business community, they help identify entrepreneurs and provide pre-launch coaching to assist them through the application and business planning process primarily in Saskatoon. Gary Moore is a mentor and Roger Grona is a community partner. Firebird also has helped recruit extensively for mentors for Futurpreneur Canada for the province of Saskatchewan.

  • Firebird has helped out SAPA (Saskatoon Aboriginal Professional Association) in the past year with offering a non-profit rate on their services as well as looking at committing time with consulting services to help them get more traction in the market place. Quoting from SAPA’s Facebook page “SAPA will work to develop a network of people committed to fostering opportunities for Aboriginal people in all sectors within Saskatoon and area.”

  • During the crisis of 2015, when fire forced the emergency evacuation of many families from their homes with only the clothes on their backs, Firebird Business Consulting set up a drop off depot and collected donations for Beardys Okemasis First Nation when they set up Rez Cross. The donations that were collected ranged from diapers, food, water, snacks, blankets, clothes and other essentials. Roger Grona drove after work daily and delivered the donations to Beardy’s Okemasis First Nation. Everything gathered totaled approximately $10,000 dollars which was very much appreciated from all Evacuees and Beardy’s volunteers. 

Roger Grona

Business Consultant, Business Consulting (Firebird Business Consulting Ltd.


Business Investor and Business Accelerator (Firebird Businenss Ventures Ltd.)

Professional Organizations


Business Partners


Volunteer - Community Partners


Contact Info

Please call or email to book an appointment or to discuss speaking opportunities

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Firebird Business Consulting Ltd - Firebird Business Ventures Ltd

Business and Management Consultants - Business Consultant Services in Saskatoon - Management or Business Consultant Services - Business Development - Sales Training - Social Media Training & Social Media Management - Strategic Planning - Process Improvement - Website Design - Website Development - Business Consulting - Sales - Marketing - Consultant Services - Business Plans in Saskatoon

Business Accelerator - Business Incubator - Shareholder - Investor - Business Partner

Firebird Business Consulting Ltd. / Ventures Ltd.

333 25th St E, Saskatoon, Saskatchewan S7K 0L4, Canada

(306) 241-6215

Please call to book an appointment or to discuss speaking opportunities